Het wereldwijde bereik van ClickDimensions maakt succes mogelijk voor het MKB over de hele wereld

The mission of ClickDimensions is to help small to medium-sized businesses (SMBs) unify and optimize their marketing efforts. The marketing technology and services provider has grown rapidly over the past decade, receiving an abundance of accolades for its swift expansion. With G-P’s backing, ClickDimensions is continuing to expand into new markets with ease to ensure it is meeting the needs of SMB marketing organizations across the globe.

Helping SMBs around the world prosper

Since 2010, ClickDimensions has been redefining how marketers work and attain results with a unified marketing technology, analytics, and services platform made exclusively for Microsoft Dynamics 365. Now trusted by more than 3,000 organizations across the globe, the ClickDimensions platform includes essential marketing tools to help users attract more leads, close more deals, and more effectively engage customers.

Igniting opportunities, fueling innovation

To reach SMBs worldwide, ClickDimensions recognized the need to expand and establish a presence across numerous countries.

“Being a global company allows us to reach as many SMBs as possible so we can support the needs of marketers around the world,” said Kay O’Mahony, Vice President of Global Human Resources at ClickDimensions. “Expanding internationally brings in new customers and more revenue. Having a global presence also lets us acquire smaller companies and technology to help us innovate and boost our product lines.”

“To connect with and provide the best possible service for SMBs in different regions, we need to have employees located in those markets,” added Kisha Thompson, Chief People Officer at ClickDimensions. “Having employees situated in the same regions as customers and prospects allows us to provide personalized and efficient service with a deep understanding of local market dynamics and culture.”

Charting the course for international expansion with G-P

Initially, ClickDimensions explored setting up an entity in the first country it wanted to expand into but quickly found the process of establishing a legal entity to be complex and time-consuming.

ClickDimensions koos ervoor om samen te werken met G-P , een leider in wereldwijde groeitechnologie en diensten van Employer of Record (EOR) die bedrijven helpt de uitdagingen van internationale expansie te overwinnen.

Tegenwoordig gebruikt ClickDimensions G-P Meridian Prime™ om zijn internationale teams strategisch in dienst te nemen, te onboarden en te beheren. De G-P-oplossing biedt een ongeëvenaarde koppeling van intuïtieve zelfbedieningstechnologie in combinatie met toegang tot het grootste team van regionale HR- en juridische specialisten in de sector.

Unlocking market growth potential, unleashing success

G-P has a presence in all eight countries that ClickDimensions has expanded into over the past five years, which has allowed the growing organization to quickly hire international talent. G-P also provides ongoing HR, accounting, and legal support for ClickDimensions’ international employees.

“Entering global markets poses complexities,” said Thompson. “G-P has allowed us to hire in a number of markets very quickly. The expertise of their local specialists, coupled with the intuitive G-P platform, seamlessly deliver solutions that cater to our team’s needs.”

ClickDimensions values G-P’s commitment to providing a user-friendly platform that streamlines global expansion and employee management.

“The G-P platform is simple to navigate and in a few simple steps, employee contracts are created, and new hires are immediately assigned a HR representative to guide them through the onboarding process,” said Sophie McGinnis, HR Generalist at ClickDimensions. “Continuous support from G-P is extended to our staff and our business throughout the entire employee lifecycle.”

“The library of materials in G-P’s Globalpedia equips us with up-to-date policies on country-specific labor laws, norms, and regulations, so we have all the information required to continue our global expansion,” added McGinnis.

Het ClickDimensions-team hecht veel belang aan het garanderen dat alle medewerkers die via G-P zijn aangenomen echt het gevoel hebben dat ze deel uitmaken van het ClickDimensions-team en dat ze uitgebreide ondersteuning krijgen.

“Ervoor zorgen dat al onze medewerkers zich volledig geïntegreerd voelen in ons team is voor ons van het grootste belang”, legt O’Mahony uit. “Leden van ons personeel die in dienst zijn van G-P hebben een sterk gevoel van verbondenheid binnen ons bedrijf. G-P gaat verder dan het ondersteunen van de HR- en juridische infrastructuur van ons bedrijf; ze bouwen verbindingen op met onze internationale werknemers die een essentiële rol spelen bij het bevorderen van een gevoel van inclusie.”

Venturing into new frontiers

To effectively reach new audiences and serve SMBs worldwide, ClickDimensions will continue to partner with G-P as it explores new markets to enter.

“We will continue to leverage our robust and enduring partnership with G-P,” said Thompson. “We are always surveying new markets so we can connect with more SMBs and captivate new audiences.”