Seminal Artist Group scales their global contractor workforce, without compliance complexity

The challenge: growing a global contractor workforce efficiently

Seminal Artist Group's mission is to transform how artistic intellectual property is managed — building a global platform that makes licensing seamless and gives creativity room to grow.

As the team expanded into new markets, they needed to engage sales and product talent internationally. Rather than building out traditional entities with full-time employees, they chose to scale through a global contractor workforce. But managing contractors across multiple countries meant navigating compliance requirements, drafting contracts, and coordinating cross-border payments — slowing down a team that needed to move fast.

With prior experience using G-P, their leadership knew where to turn.

The solution: streamlining contractor management with G-P Contractor

"Having used G-P at a previous company, I knew it would be a seamless experience, so it was an easy decision to use them again," said Georgia Uebergang, Chief Financial Officer at Seminal Artist Group.

With G-P Contractor, they can onboard, manage, and pay contractors around the world through a single platform — quickly generating compliant contracts and consolidating invoicing across countries, without the manual back-and-forth.

The impact: faster onboarding and simplified global payments

"G-P allows us to hire and engage contractors wherever we need them, quickly," Uebergang said. "It's a perfect fit for a startup that's expanding into new markets."

With onboarding and payments running smoothly, the team can stay focused on what they're building — a platform that helps artists and brands unlock the full value of their creative work.