G-P Named a Global Leader for the Fourth Time in NelsonHall’s 2024 NEAT Report. Download the report
G-P Logo
Request a proposal
Seminal Logo White SVG

Seminal’s Global Team Brings Copyright Protection to Brands Far and Wide

IndustryOnline Marketplace
Organization Size50+ global employees
RegionAPAC
Use CaseEnter new markets
Seminal NewYork Team 1 1

About Seminal

Headquartered in Melbourne, Australia, Seminal has team members in all major art hubs of the world. With decades of experience in art, law, finance, and technology, Seminal’s 50+ professionals form the dream team for full-service copyright management. Seminal is the first global copyright management solution for artists, estates, and galleries, and helps increase earnings and exposure through copyright monetization.


Seminal’s mission is to transform how artistic intellectual property is managed by creating a global platform that offers easy licensing, fostering boundless creativity. As Seminal expanded into global artistic intellectual property markets to engage more rightsholders and brands for licensing deals, it recognized the need to hire sales and product development talent outside of Australia. However, hiring a global workforce presented administrative complexities such as compliance, payment, and contract management.

Partnering to streamline global contractor management

With an existing understanding of G-P’s solutions, Seminal leadership confidently turned to G-P, recognizing the important role of a best-in-class platform to manage all its international team members.

“Having relied on G-P at another organization, it was a natural decision to choose G-P to support Seminal as we began bringing on international talent,” explained Georgia Uebergang, Chief Financial Officer at Seminal.

G-P’s consistency in delivering exceptional solutions made them the obvious choice for our global employment endeavor.

To hire and pay its entire workforce with ease, Seminal leverages G-P’s global employment product that allows companies to hire contractors starting in just minutes, G-P Meridian Contractor™. Seminal has the option to seamlessly onboard and pay contractors in 180+ countries with greater flexibility and confidence.

Seminal Ward And Mauro Risch

Simplifying contract workforce administration

Through its partnership with G-P, Seminal has improved efficiency in engaging international talent and optimized onboarding processes, helping accelerate expansion into new markets. Seminal can quickly create contracts and onboard contractors around the world, saving valuable time and resources.

We particularly like the contract generation and secure invoicing features of G-P Meridian Contractor. With G-P, we can easily pay multiple contractors in multiple countries with the simplicity of a single, consolidated monthly invoice.

The secure invoicing feature of G-P Meridian Contractor has helped Seminal eliminate errors and enhance contractor satisfaction, offering automatically generated, customizable contracts and e-signing capabilities. Additionally, the platform enables easy payment management and real-time tracking in various currencies.

G-P helps us procure and hire talent wherever in the world we need it, and quickly.

Seminal NewYork Team